Eyewear Accessories
Company: Zenni optical
Role: product designer, marketing & Site optimization
As a product designer for the eyewear accessory launch, I managed the development with a 360-degree approach. From product assortment, inventory planning, pricing, marketing, design, and product photography. I lead this project from concept to completion by working cross functionally with internal and supply chain teams overseas to execute an on-brand, modern, and essential eyewear accessory collection for Zenni, a leading online prescription eyewear company. The assortment included eyeglass cases, lens cleaners, and wipes, tool kit, eyewear adhesives, and eyewear chains.
